Frequency, consistency, and content are three keys to media success. Knowing how to translate a company’s brand into story angles that resonate with media outlets is a key benefit established by FSR Ventures.
FSR Ventures has cultivated strong media relationships across various platforms, including print, online, broadcast, podcasts, and blogs. These well-established connections are instrumental in launching and sustaining our clients’ media relations campaigns, ensuring broad and effective coverage.
At FSR Ventures, proactive pitching is a cornerstone of our media strategy. We meticulously analyze the media landscape to tie brands, products, and experts to seasonal angles, gift guides, and trending news topics. This ensures that your story is not only timely but also relevant, increasing its appeal to journalists and editors. Our team continually develops fresh, compelling pitches that highlight the unique aspects of your brand, making it stand out in a crowded marketplace.
Incoming lead pitching ensures that you are always part of the conversation, enhancing your visibility and maintaining your relevance in a rapidly changing media landscape. By being responsive to real-time media needs, we help you gain immediate and impactful coverage. Incorporating a reactive pitching element, we monitor multiple incoming lead services. This vigilance ensures that clients are considered for developing stories and opportunities. By staying attuned to the media landscape, we position your brand for maximum exposure.
“Jennifer Thomas has worked tirelessly on our behalf to promote my books and our company. She is a master of getting us article placements, book reviews, interviews, and media coverage in all the right places for us, and much more.”
– Pamela Yellen, Author & President, Bank On Yourself
FSR Ventures - Focus - Strategy - Results 